by Titan Marketing Team | May 29, 2024 | Marketing Blog
For years, when we needed to hire, we could simply run an ad in the classifieds or post a “We’re Hiring” sign, and voila, they would line up at your door. That is not the case today. Regardless of the form of employee recruitment communication you use, either written...
by Titan Marketing Team | May 10, 2024 | Marketing Blog
There’s an old saying in advertising that states, “All advertising mediums work if you know how to work the medium”. The challenge for a business owner today is knowing what mediums they should be investing in. How many mediums at one time are too many? Is there a...
by Titan Marketing Team | May 10, 2024 | Marketing Blog
Article by Roy H. Williams 1. Inappropriate Use of Social Media The whole world is on Facebook, but is that the right place for your product or service to be advertised? To get a clear idea of the kinds of offers that are working well on Facebook, go to the Success...
by Titan Marketing Team | Apr 23, 2024 | Marketing Blog
Every year there are millions of drills sold across North America. But here’s the crazy thing…not one person who bought a drill wanted a drill! What they really wanted were holes! If another tool would have made the holes faster, better, easier, or cheaper they...
by Titan Marketing Team | Apr 23, 2024 | Marketing Blog
We use the WIIFM Formula (What’s In It For Me?) to help advertisers design relevant and meaningful campaigns for our listeners. If you would like help in coming up with the Features and Benefits, give me a call. Features vs. Benefits Worksheet Your Company Features ...
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