by Titan Marketing Team | Aug 23, 2024 | Marketing Blog
Sometimes it seems that there is nothing to distinguish you from all the other advertisers in your category. Nationally recognized creative expert Jeffrey Hedquist of Hedquist Productions says, “Your potential customers are looking for ways to differentiate you so...
by Titan Marketing Team | Aug 23, 2024 | Marketing Blog
Here’s your toolbox full of ways to communicate your uniqueness to current and potential customers. The more you use these tools, the more you’ll discover existing qualities and be inspired to develop new ones. 1. Probe your records, your memory, and the memories of...
by Titan Marketing Team | Aug 19, 2024 | Marketing Blog
Psychological reciprocity is defined as, “a deep-rooted subconscious need to return effort to those who put forth effort for us”, and it’s one of the most powerful marketing tools at your disposal. You might remember the Hare Krishna, the unusual 1970s group with...
by Titan Marketing Team | Aug 6, 2024 | Marketing Blog
In the legal arena, the critical turning point in swaying skeptical juries is called the ‘“smoking gun”’. The smoking gun is an irrefutable piece of evidence that convinces the jury “beyond a reasonable doubt” that your case is sound. In the marketing world, it’s all...
by Titan Marketing Team | Aug 6, 2024 | Marketing Blog
In order to get the very most out of your marketing/advertising dollar, you should focus on your “smoking gun” and/or be able to weave a better story than your competition. Here are eight ways to help guide you to creating better, more compelling ads that will...
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